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This episode asks whether the metaverse, widely associated with gaming and entertainment, has a genuine place in supply chain and manufacturing. The guests are two industry analysts who begin by setting out how they define the term.
They distinguish a consumer-focused, gaming-style version from an industrial one, which they see as an extensive digital twin reaching from individual assets and production lines through to the whole value chain and product life cycle. They explain how a shared virtual place differs from a single twin, give an example involving virtual factory training for new recruits, and discuss current use cases and when the idea may move beyond trials into everyday practice.